JERSEY CITY, NJ, September 21, 2021 (GLOBE NEWSWIRE) – BlockFi, a financial services company bridging cryptocurrency and traditional financial products, today released Real Talk: Women x Crypto, its inaugural survey on crypto assets. This edition focuses on the motivations, behaviors and dispositions of American women towards cryptocurrencies and investing more broadly.

According to the survey results, 94% of women have heard of cryptocurrency, but only 9% think they know enough about the asset class – illustrating a large gender gap in terms of participants of the cryptocurrency. industry. BlockFi’s research shows that the gender gap in cryptocurrency exceeds similar gaps in traditional investments such as stocks, exchange-traded funds, mutual funds, or real estate.

Only 29% of women surveyed say they are likely to buy cryptocurrency in the next year, although 50% believe Bitcoin prices will rise over the next 5 years. Likewise, the BlockFi survey found that there is a great reluctance among women to take investment risks; less than one in four women is willing to take more than a small risk when investing.

In terms of evaluating various investment options, the survey showed that half of women (50%) rely on conversations with family and friends to inform their financial decisions, which was more popular than hire a professional advisor for financial advice (39%). More than half (57%) of women said they waited to adopt a new technology than most others did. The survey also found that only 23% of women knew how to buy cryptocurrency if they wanted to, and nearly 40% of women find cryptocurrency confusing.

Flori Marquez, Senior Vice President of Operations and Founder of BlockFi, said, “I have witnessed a reluctance around women to discuss their financial health. I make it my personal mission to change the numbers we share today.

Ms Marquez added, “In order for more women to gain knowledge about what crypto is and how it works, BlockFi is working diligently to provide crypto-curious women with an in-depth look at the inner workings of cryptocurrencies – from blockchain technology, the history and purpose of altcoins, to the benefits of alternative investing. “

BlockFi’s survey found that women’s curiosity about cryptocurrency outweighed the percentage of women who felt it was too risky to invest. 46% of women surveyed said they wanted to learn more about cryptocurrency investing and 23% of respondents disagreed that it was “too late”. “to profit from investing in cryptocurrency.


The survey, the first in a quarterly series evaluating women’s investment patterns, was conducted by a panel of third-party investigators between August 6 and 12, 2021. 1,023 American women aged 18 to 65 were surveyed. interviewed.

About BlockFi

BlockFi is a new generation of financial services companies. Founded in 2017 by Zac Prince and Flori Marquez, BlockFi is building a bridge between cryptocurrencies and traditional financial and wealth management products to advance the global ecosystem of digital assets for individual and institutional investors.

Nothing in this announcement should be construed as a solicitation of an offer to buy or offer, or a recommendation, to acquire or dispose of any security, commodity, investment or to engage in any other transaction. The information provided in this advertisement is not intended for distribution or use by any person or entity in any jurisdiction or country where such distribution or use would be contrary to law or regulation. This advertisement is not directed to any person in any jurisdiction where publication or availability of the advertisement is prohibited, due to that person’s nationality, residence or otherwise.

Neither BlockFi nor any of its affiliates or representatives provide legal, tax or accounting advice. You should consult your legal and / or tax advisors before making any financial decisions.

Digital currency is not legal tender, is not backed by the government, and crypto interest accounts are not subject to FDIC or SIPC protections. Learn more at

BlockFi Lending LLC NMLS ID # 1737520 | BlockFi Trading LLC ID NMLS # 1873137

Media Contact for BlockFi Emily Burnham / Ellie Johnson Dukas Linden Public Relations [email protected]

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